Scope3 has unveiled customizable AI agents for brand safety, designed to evaluate content suitability more effectively than traditional methods like IAS and DoubleVerify. This innovation promises to reshape advertising standards by enhancing safety measures while reducing reliance on manual reviews. Targeting the ad-tech industry, it has significant implications for brand protection.

Read More:

• 🔗 www.adweek.com
• 🔗 www.marketingbrew.com
• 🔗 digiday.com