AI is everywhere right now — pitched as the magic ingredient that can do everything from writing your stories to analyzing massive databases, all while you sip your coffee. But E&P columnist Rob Tornoe cuts through the hype, warning that AI isn’t intelligence at all — it’s a parrot repeating patterns from data it may or may not have legally consumed. In his latest “News Media Today” column, Tornoe explores why journalists face a Wild West of untested tools, lawsuits and ethical landmines — and why the industry desperately needs a “Consumer Reports for AI” before trust gets lost in the noise.